Your guide to breaking female stereotypes Christmas may be heaped with fun traditions but marketing is doing women a disservice with Christmas advertising falling prey to female stereotypes. 30 seconds is a…
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What’s New on Social | December ’22
Here’s to our final WNOS of 2022 – our monthly report where we update you on the latest news, trends and tips in Social & Digital, helping to keep you constantly in…
Should body neutrality be the new body positivity?
This month Unstereotype Alliance, the UN body convened to end harmful stereotypes in advertising, partnered with Getty Images to create a 12 m-long mural depicting evolving standards of beauty and feminine ideals…
Its’ giving balance: What we can learn from Gen Z’s shifting attitudes
For decades, the typical rule for many Western countries has been that work is all about the ‘hustle culture’. I remember starting my internship (unpaid in London, I might add) where my…
Is marketing communications a powerful tool for women’s health outcomes in the UK?
First published on Marketing Week 1. The UK’s Gender Health Gap As we move seamlessly from October’s Menopause and Breast Cancer Awareness Months’ activities into November’s festive marketing flurry, it’s time to…
How London’s Asian food scene is using design to stand out
First published on Creative Review. Cover photo by @wangweiphoto for Mr.Ji restaurant. “The soul never thinkswithout an image”, Aristotle once said. “Food is the key to my heart 🍜🍆🥟🍳🍟🐙🍱🍝🍤🍚🍮🦀🍛🐽”, my Tinder profile once…
