Earlier this month we held a Christies-led auction at Mondrian Shoreditch, to sell prints from our International Women’s Day ‘IMAGINE’ campaign. But it was an auction with a twist, as the winning…
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Back in March, we marked International Women’s Day by launching the ‘IMAGINE’ campaign to highlight…
International Women’s Day: the best #BreaktheBias campaigns from brands and agencies
International Women‘s Day is upon us and brands all over the globe have been responding…
New ad campaign tackles everyday gender bias
When you think of a doctor, do you think of a man or a woman?…
Doctors are Men and Nurses are Women
New Research at Heart of ‘Imagine’ Campaign Finds UK Kids Still Believe in Old Fashioned…
Ad agency CPB London launches ‘Imagine’ campaign to tackle gender bias
Imagine a world where gender makes no difference. That’s the premise behind a new poster…
Ad of the Day: Tinder lists the green flags that daters should know about
Whether you’re looking for a hook-up or a long-term partner, online dating apps should not…
International Women’s Day campaign by CPB London highlights unconscious gender bias
Research found that children are still affected by gender stereotypes. CPB London has worked with…
Imagine…a world where gender makes no difference
A big challenge when it comes to gender diversity is our unconscious biases. We are wired to think a certain way, based on the world we grew up in. To achieve gender diversity, we need to confront and question our biases.
Are these the best mobile ads ever? The art of selling a cellphone
From Nokia’s breakthrough moments to Apple’s creative genius, we talk to top creatives about what…
Covid Comfort Blankets: A creative solution to bring separated loved ones together
Emerging artist Jess Warby has collaborated with ad agency Crispin Porter Bogusky (CPB) to create a series of comfort…
How do you solve a problem like… keeping clients up to speed?
Each week, we ask readers of The Drum – from brands, agencies and everything in…
‘Half an ad’ takes Ballantine’s low-alcohol messaging into the void
Scotch whisky brand Ballantine’s is promoting a new low-alcohol variant of the tipple in literal…
Imposter syndrome and ‘frozen’ careers: how the pandemic is hitting adland’s women
The changes to work culture caused by Covid has knocked women’s confidence for six. Many…
Why nobody cares about your CSR claims, and how to electrify your plan
Anna Salda, Senior Strategist at Crispin Porter + Bogusky London identifies five ways to get…
How do you solve a problem like… gender stereotypes in advertising?
Each week, we ask readers of The Drum, from brands, agencies and everything in between,…
Rethinking creativity for an ad-funded streaming world
Dave Day, Executive Creative Director at Crispin Porter Bogusky London explores the shift from linear to streaming TV, and the creative opportunities that offers.